“New York’s à gogo and everything tastes nice,” sang David Bowie in his early ’70s hit, “The Jean Genie.”
This month, New York is certainly à gogo with vibrant Bowie taste as “Bowie 75,” a year-long celebration of the iconoclast’s seventy fifth birthday, launches with two unique experiential retail pop-ups: one on Soho’s Wooster Street, and one on Heddon Street within the musician’s native London.
Both open Oct. 25 — 75 days earlier than Bowie would have turned 75 on Jan. 8, and 6 years after his passing on Jan. 10, 2016. They will run till the top of subsequent January.
While London’s pop-up marks the web site of the “The Rise and Fall of Ziggy Stardust and the Spiders From Mars” album cover photo shoot, the Wooster Street location is a five-minute stroll from Bowie’s remaining dwelling on Lafayette Street.
“These locations were chosen specifically,” Bowie 75 producer Lawrence Peryer, 50, advised The Post. Peryer grew up in Hamden, Connecticut, earlier than transferring to New York City to work within the music business within the Nineties, together with on Bowie’s pioneering late ’90s artist-to-fan subscription web site, BowieWeb.
“It’s really about the authenticity,” he added, talking from his dwelling within the Pacific Northwest. “London was so necessary to Bowie as an artist, and his fan base there’s phenomenally passionate. New York is the place he lived and made his late career music. He performed the live performance right here after 9/11; he has so many ties. I learn a lovely quote from SOMA journal the place Bowie stated, ‘I’m a New Yorker now.’ “
These sound and imaginative and prescient museum-stores have advantageous artwork images reveals, video and a brand new immersive “David Bowie in Sony’s 360 Reality Audio” sales space, overseen by Bowie’s longtime producer Tony Visconti.
“This will be a rediscovery of his music,” Peryer stated. “It’s this incredible new spatial audio technology. This is like listening in a sphere with music emanating from all around.”
Interactive installations embody “Ground Control,” the place followers can depart messages for Bowie. “Then everyone can read them on the exhibit’s website,” stated Peryer. “This will be very emotional for fans and a beautiful way they can express themselves.”
Fans can even write songs on “The Cut Up Magnet Wall,” the place magnets printed with totally different Bowie lyrics could be jumbled up and rearranged into new sentences with new meanings — Bowie himself used the “cut-up” approach, borrowed from influential Beat writer William Burroughs.
“This is evocative of one of the ways David created songs,” stated Peryer. “It’s low tech, but high impact.”
Selfie ops embody “Be a Bowie,” a sequence of mirrors the place individuals can step into Bowie costumes and personas; “I Am a DJ,” which recreates the BBC radio sales space for Bowie’s 1979 DJ set; and a custom-built, working, pink K2 telephone field, à la the “Ziggy Stardust” album cover. On Halloween, followers are invited to drop by wearing Bowie regalia.
Fans should buy merchandise, singles and albums, together with the forthcoming ‘90s reissue boxed set, “David Bowie 5: Brilliant Adventure (1992 – 2001),” out Nov. 26; and “Toy (Toy:Box),” a beforehand unreleased reprisal of a number of early interval Bowie songs recorded in 2000, out Jan. 7.
Special company popping into the pop-ups embody “Ashes to Ashes: The Songs of David Bowie, 1976-2016” writer Chris O’Leary doing a Bowie tune breakdown, Dec. 4; and Bowie collaborator, musician and producer Mark Plati, who will head the Wooster Street “Toy” album launch get together, Jan. 7, on the eve of Bowie’s seventy fifth birthday.
“We want to give people really good reasons to keep coming back to the store,” stated Peryer. “You can shop for memorabilia and music, but it’s a shop for experiences, too. These are definitely retail locations, but if that’s all they are, then we haven’t done our job.”
“Bowie 75,” 150 Wooster St., at W. Houston Street; Bowie75.com