Activision Blizzard and Epic pause game sales in Russia

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Activision Blizzard and Epic Games have joined a rising checklist of publishers suspending sales of their video games in Russia as a result of nation’s ongoing invasion of Ukraine. In an it shared publicly on Friday, Activision president and chief working officer Daniel Alegre mentioned the company would pause promoting its video games to Russian customers. It may also briefly cease providing in-game microtransactions to those self same prospects.

One day after Activision’s announcement, Epic Games said it too was halting transactions inside the nation. “Epic is stopping commerce with Russia in our games in response to its invasion of Ukraine,” the company mentioned. “We’re not blocking access for the same reason other communication tools remain online: the free world should keep all lines of dialogue open.” 

It’s unclear if Epic’s determination contains each its personal titles and any in-game microtransactions it presents in Fortnite. What’s extra, notably neither Activision nor Epic talked about Belarus in their respective bulletins.

In halting sales to Russia, Activision and Epic be a part of corporations like , and . Russia isn’t a small market both. According to a 2021 estimate from , the nation, with roughly $2.7 billion in business income that year, was the eighth largest market for video video games.

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